I am the business partner you need right now.
MY JOURNEY
Envisioning possibilities and leading change have been two common denominators throughout my career.
I am a visionary business leader with two decades of entrepreneurial excellence within the consumer sector. Making our lives more enjoyable has been the North Star, but the tools have varied through the years.
My journey began as a pioneering rapper and evolved to founding a record company and an artist agency, followed by shaping urban culture through a citymagazine and culminating in the transformation of a single bar into an expansive international restaurant group comprising 15 establishments, boasting a workforce of over 200 and achieving a turnover exceeding 10M€.
Recently it was time to turn my passion for design into my profession. Today, I'm thrilled to disrupt the furniture industry as General Manager for the Nordics at Basta, a furniture scale-up beating fast furniture.
Experience
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Vinyl
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Raku Ya
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Sushibar+Wine
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Johans
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&Dine
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Story
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Vin-Vin
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OX
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Bier-Bier
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Bar Cón
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Club Deportivo
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Sourdough Pizza Crew
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Pikku Napoli
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BangBang BBQ
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Omadi
〰️ Vinyl 〰️ Raku Ya 〰️ Sushibar+Wine 〰️ Johans 〰️ &Dine 〰️ Story 〰️ Vin-Vin 〰️ OX 〰️ Bier-Bier 〰️ Bar Cón 〰️ Club Deportivo 〰️ Sourdough Pizza Crew 〰️ Pikku Napoli 〰️ BangBang BBQ 〰️ Omadi
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Rähinä Records
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Fintelligens
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Kapasiteettiyksikkö
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Elastinen
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Cheek
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Uniikki
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Spekti
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Timo Pieni Huijaus
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Brädi
〰️ Rähinä Records 〰️ Fintelligens 〰️ Kapasiteettiyksikkö 〰️ Elastinen 〰️ Cheek 〰️ Uniikki 〰️ Spekti 〰️ Timo Pieni Huijaus 〰️ Brädi
Basta | 2023 - | General Manager for Nordics and Baltics
Beating fast furniture with future proof sofas.
We Are Group | 2005 - 2023 | CEO, Board chair, founder
30+ restaurants with 15+ concepts and 200+ staff from 0€ to 10M€+ without external investors
Viinitie | 2009 - 2023 | Board chair, boardman, partner
Quality wine importing #betterwineculture from 0.2M€ to 7M€
Design District Helsinki | 2009 - 2015 | Board chair, boardman
Worlds biggest design district association Key reasons for World Design Capital 2012
We Are Helsinki | 2005 - 2012 | CEO, Chairman of the Board, founder
Free distribution urban magazine. Yearly 6 numbers x 40 000 distribution
Rähinä Live | 2011 - 2021 | Boardman, founder
Artist agency for Finnish superstars
Rähinä Records | 2003 - | Artist, boardman, founder
Pioneering finnish hip hop label 50 + albums of finnish hip hop
2021 | Pro Gaala | Entrepreneur of the year -Award
2020 | Sushibar+Wine | Internationalisation by expanding to Oslo, Norway
2019 | Sushibar+Wine | ASC & MSC sustainability certificates
2018 | Otava | 7 Veljestä - 20 vuotta Rähinää (Biography)
2017 | Kamppi | Kortteli concept design, Shopping Centre Act Of The Year -Award
2016 | Industry Awards | Rähinä Records, Indie Record label of the year, Innovation of the year -Awards
Achievements
Education & Certificates
2021 | Chamber of Commerce | Certified Board Member & Certified Chairman of the Board
2011 | Haaga-Helia | eMBA in Service Excellence
2008 | Haaga-Helia | Bachelor of Business Administration
Values
CURIOSITY
Curiosity is the spark that ignites creativity and opens possibilites.
PASSION
Passion is the fuel that keeps us going, no matter what.
INTEGRITY
Integrity is the inner voice demanding excellence, every time.